--- title: Whitepaper - Real-Time Sense and Respond 2021 --- [![InMarket Logo Light](https://go.inmarket.com/hs-fs/hubfs/InMarket%20Logo%20Light.png?width=200&name=InMarket%20Logo%20Light.png)](http://www.inmarket.com)   ![](https://go.inmarket.com/hs-fs/hubfs/Hubspot%20Header-v2.jpg?width=1920&name=Hubspot%20Header-v2.jpg) Real-Time Sense and Respond Marketing **What is Real-Time, Sense and Respond Marketing?** The new marketing reality that is contextual, real-time, and relevant. In this playbook, you’ll find the 4 steps to adopting real-time, sense and respond marketing so that your brand can understand consumer needs and respond in real time, in the moments that matter. Download The Real-Time, Sense and Respond Playbook and get started on your journey to real-time, omnichannel marketing! ![](https://go.inmarket.com/hs-fs/hubfs/inSights%20Assets/senseandrespond-shadowed.png?width=800&name=senseandrespond-shadowed.png)     Download Below! 2025 InMarket. All rights reserved [| Privacy Policy | ](https://inmarket.com/privacy/)[Do Not Sell My Info](https://preferences.inmarket.com/form/opt_out)