2021 began with signs of hope as COVID-19 vaccines rolled out across the country, with mask mandates and other restrictions gradually easing, or being lifted completely. But as the year unfolded, new variants reintroduced great uncertainty for how consumers would operate in these unprecedented times. Despite facing incredible challenges throughout the year, marketers navigated the changing retail landscape and anticipated customer needs.
As such, InMarket has identified seven exceptional marketing campaigns that persevered through the uncertainty, creating incredible Breakthrough Moments that appealed to consumers and drove off-the-chart results, with click-through rates (CTR) as high as 18.06%, or 30.1x higher than the industry benchmark.*
Download the report today to see the winning campaigns and learn more about the creative details that make a Moment shine!
*Wordstream Google Ads CTR Benchmark for Mobile Media