The Forrester Total Economic Impact™ (TEI) study quantifies the economic value that organizations may realize when deploying LCI® to measure omnichannel marketing campaigns.
Quantified benefits and cost savings from using InMarket LCI® include:
One LCI® customer told Forrester:
“We have done our own analysis in the past to show the accuracy of the LCI data, so we know it’s accurate to a degree we’re confident with. The results are believable and that’s what keeps us going back to InMarket.”
- Director of Communications Planning,
Download the study now to discover a complete list of benefits and cost savings your enterprise can expect with LCI®.