--- title: Q4 2021 Foot Traffic Report --- [![InMarket Logo Light](https://go.inmarket.com/hs-fs/hubfs/InMarket%20Logo%20Light.png?width=200&name=InMarket%20Logo%20Light.png)](http://www.inmarket.com)   ![](https://go.inmarket.com/hs-fs/hubfs/Q4_21-FootTraffic-Hubspot%20Header-v2.jpg?width=1920&name=Q4_21-FootTraffic-Hubspot%20Header-v2.jpg) Q4 2021 Foot Traffic Report     InMarket’s Q4 2021 Foot Traffic InSights found that shopper visits spiked earlier this year due to early Black Friday deals, supply-chain issues, and other factors.   InMarket also found a more modest turnout before Christmas, which may be attributed to increasing gift card usage, which had a 24.2% increase in average spend on gift cards in 2021 vs 2019.   Download the report to see how in-person and online shopping behaviors changed throughout Q4 in response to real-time consumer challenges. ![](https://go.inmarket.com/hs-fs/hubfs/Q4_21-FootTraffic-Cover%20Photo-v2_Dropped.png?width=1375&name=Q4_21-FootTraffic-Cover%20Photo-v2_Dropped.png)     Download Below! 2025 InMarket. All rights reserved [| Privacy Policy | ](https://inmarket.com/privacy/)[Do Not Sell My Info](https://preferences.inmarket.com/form/opt_out)