--- title: Holiday 2021 Gift Card Market Scorecard --- [![InMarket Logo Light](https://go.inmarket.com/hs-fs/hubfs/InMarket%20Logo%20Light.png?width=200&name=InMarket%20Logo%20Light.png)](http://www.inmarket.com)   ![GCMSHubspot Header_V2](https://go.inmarket.com/hubfs/GCMSHubspot%20Header_V2.jpg "GCMSHubspot Header_V2")   Holiday 2021 Gift Card Market Scorecard   InMarket’s **Holiday 2021 Gift Card Market Scorecard **covers the biggest brands by category, key strategies, and our recommendations to help you both navigate the current shipping supply crisis and build a strong gift card strategy this holiday season. This deep-dive report covers: - Average Spend on Gift Cards per Device (How much consumers spent) - Unique Purchasers of Gift Cards (How many consumers purchased) - Average Number of Gift Card Transactions per Device (How many gift cards consumers bought) - Share of Gift Card Purchases (Break out by brand) Uncover new gift card strategies this holiday season and get your planning started by downloading the full analysis. ![GCMS Cover Photo Dropped](https://go.inmarket.com/hs-fs/hubfs/GCMS%20Cover%20Photo%20Dropped.png?width=1375&name=GCMS%20Cover%20Photo%20Dropped.png "GCMS Cover Photo Dropped")     Download Below! 2025 InMarket. All rights reserved [| Privacy Policy | ](https://inmarket.com/privacy/)[Do Not Sell My Info](https://preferences.inmarket.com/form/opt_out)