Connected-Commerce-Webinar-Graphics-A-v1

InMarket On-Demand Webinar:

Connecting Commerce

Join InMarket and LiveRamp for a 20-minute webinar with our special guest Publicis Media / Spark Foundry as we dive into current macroeconomic trends affecting the use of commerce data for successful targeting strategies. Learn how leveraging different data types such as item-level purchase, location, shopper intent and demographics can support brands that have limited access to 1st party data on their shoppers.

 

Topics covered:

  • How can brands look for unique value in commerce data?
  • What are some shopping trends brands should be aware of (Private Label Switchers, Cash Shoppers, etc.)?
  • Which upcoming tentpole events (ex. Black Friday, Cyber Monday, etc.) should brands look to leverage commerce data as part of their targeting strategy?

 

Fill out the Form to Watch the Webinar!