--- title: 2024 July 4th InSights --- [![InMarket Logo Light](https://go.inmarket.com/hs-fs/hubfs/InMarket%20Logo%20Light.png?width=200&name=InMarket%20Logo%20Light.png)](http://www.inmarket.com)   ![July-4th-InSights-Social-Images-v1-Hubspot-Header](https://go.inmarket.com/hs-fs/hubfs/July-4th-InSights-Social-Images-v1-Hubspot-Header.jpg?width=1920&name=July-4th-InSights-Social-Images-v1-Hubspot-Header.jpg "July-4th-InSights-Social-Images-v1-Hubspot-Header") July 4th InSights   InMarket’s **2024 July 4th InSights** report contains survey data from over 4,400 US adults on how they plan to spend the upcoming holiday weekend, whether at parties, shopping, or traveling.  Download the report and learn: - What meat, snacks, and beverages are on consumers’ shopping lists for the July 4th holiday - What retailers (grocery, Big-Box, etc.) are most popular amongst July 4th shoppers - What factors are most important to consumers when shopping this summer, such as price, convenience, or health & wellness ![July4Dropped](https://go.inmarket.com/hs-fs/hubfs/July4Dropped.png?width=712&name=July4Dropped.png "July4Dropped")   Download Now! 2025 InMarket. All rights reserved [| Privacy Policy | ](https://inmarket.com/privacy/)[Do Not Sell My Info](https://preferences.inmarket.com/form/opt_out)